Thursday, 31 January 2013

CONSTRUCTION: Skateboarding/ Party





















This skateboarding shots we think are interesting for the music video since it entails lots of movement and ability to be creative with shot types. We have an establishing shot of the skate park along with many long shots to show the skateboarder in movement.
This is an urban backing which is fitting for our genre of indie.


This is one of party scene shots which will be montaged into our music video to emphasise it is the last time this boys all have together. By putting all there drinks together in the middle it symbolises their bond of friendship. The shots from the party are mostly handheld to add to the hustle and bustle movement of a party. Although less dynamic shots than skateboarding, this scene was also important to film since it shows Jonny with his friends in a new environment other than school and sports.

Tuesday, 29 January 2013

CONSTRUCTION: Album Cover Critique


In order for our album cover to effectively convey our genre of Indie/Alternative, we thought that there must be an urban element involved. The brick wall gives the picture a gritty feel, whilst the bold font allowed us to portray the confidence of our lead signer Jonny. With only the three characters of " F I J", our group had the flexibility to use big bold fonts like such which we think is fitting for the cover. Since Jonny is the primary focus of the music video, the repetition of him enforces this while also contributing to the building of his star image as lead singer. The red tint within the brick wall is brought out with Jonny's bold red shoes which make a statement of individuality which would be relatable to the target audience of the Indie Genre. 

CONSTRUCTION: Production of Digi Pack Cover




After taking the original photographs (shown below) we then photo cloned and merged them together to create this effective looking front cover, which mimics the main use of stop motion throughout our music video.

After adding the finishing touches to the photo cloning, we then had to focus on the title, and most importantly the font. We went on the website 'Dafont' in which we took the font called 'Colleged' and used it to our advantage. The font had this rugged, gritty and urban feel which we felt work in correlation with the brick wall in the back ground. While this proving effective the font is also bold, which makes it that more effective.

Sunday, 13 January 2013

PLANNING: DIGI PACK COVER

Whilst brainstorming for how we want to represent Fij on our Digi pack cover, we decided that a mid or profile shot of lead singer Jonny would be effective. Through a profile shot we can present the genre of our music through the clothing and style of the lead singer. By profiling Jonny it was also attract our target audience since they will find the person representing the band on the album cover relatable

Here is a collage put together of images we feel will be similar to our Album Cover. 


These images mostly consist of teenage boys expressing their individual style or engaging in activities that they would usually do. We think that through an album cover like this it would mirror our music video effectively which shows Jonny also expressing himself through style and enjoying activities with his friends before university. 

Thursday, 10 January 2013

CONSTRUCTION: Colour Correction

In order to brighten the stark colours of the locker room, our group used the tool of colour correction in order to brighten the clip which gives it a warmer feel. The majority of the music video being taken place outside in the sun, it seems fitting to keep the theme of warm colours rather than cool throughout each shot.