1950s- Rock and Roll Genre
1960s- Swinging sixties - Motown primarily featuring African American artists
1970s- Rock Genre with bands such as Kiss
1980s- MTV generation
1990s- Hard Rock and Heavy Metal with Bon Jovi and RUN DMC
2000's- Several diverse music genres Nirvana, Oasis, Blur, Spice Girls
Today in 2012 we have been seeing the particular music trends:
Young Hollywood Stars such as Justin Bieber, Carly Rae Jepson and One Direction are central in the music industry.
- This music is often orientated to a young audience with the artists being teen idols. The promotion of pop music was greatly effected due to the rise in music television channels such as MTV. The lyrics and subject matter of their songs often are about love and relationships and tend to be simplistic. Pop music is popular today since the beats of the music often encourage dancing which is reflected in the upbeat and choreographed music videos.
- The music videos often consist of fast paced editing, straight forward narrative and related situations and scenairos that teenagers would find themselves in, making it relatable to their audience.
This is what my group is trying to achieve in our music video "Our Song". We want to present the daily activities of a group of friends which other young audiences will relate too making the song relevant to them.
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